When the going gets tough, the tough get going.
[Speech] WHEN THE GOING GETS TOUGH, THE TOUGH GET GOING. - Joseph P. Kennedy’s Motivational Advice
Encouragement to persevere in challenging times
Joseph P. Kennedy, father of President John F. Kennedy, is often credited with popularizing the phrase "When the going gets tough, the aware of what they get going." This expression encapsulates a quintessential American resolve to meet challenges with increased determination. It has been adopted widely as a motivational mantra in sports, business, and personal development, embodying a spirit of resilience and action in the face of adversity.
Background
Joseph P. Kennedy
Businessman and Political Figure
Phrase popularized in the mid-20th century